The GDPR means we have made some changes to the way we manage and use your data. We believe GDPR is a good thing for clients and businesses and are committed to making sure we fully comply with the new legislation. Because this move is about greater protection and more transparency, it is important to us that you understand how we manage and process your data. Should you have any questions, requests or concerns relating to your data privacy or the information on this page, please contact our Data Protection Officer on 01423 707100 or [email protected]

GDPR means you have more control

GDPR affects how we manage and protect data what is it, and what we will do with it. Personal data is information which directly or indirectly identifies you. At CONVERTA, we are committed to processing your personal data in accordance with EU data protection laws.

What kind of information will we collect?

We may collect certain personal data, which will aid us in delivering useful information and marketing messages to you. This includes contact information such as names, emails, telephone numbers, business addresses, contact history and in some cases audio recordings of telephone calls.

Basis for Lawful for Processing

We reserve the right to cite ‘legitimate interest’ as the ‘basis for lawful processing’ when using our own and third party data (as per guidance from the Information Commissioner’s Office (ICO)) for sales and marketing communications. “The legitimate interests can be your own interests or the interests of third parties. They can include commercial interests, individual interests or broader societal benefits.”* *Extract from the ICO Website.

Requests for Removal

If any individual requested to be removed from our call lists or clicks the ‘unsubscribe’ link from our emails, we will remove this person from the associated data list and have put in processes to ensure this person is not contacted again.

What we will do with your data

The use of your data could include but is not limited to, providing you with information about products and services. We will never sell your data to any 3rd party organisation.

The following table gives you details of the reasons and ‘purposes’ for which we collect and use information about you.

Under data protection law, we need to make sure we have a lawful basis for our activities. The table includes which lawful basis we rely on, and shows where we’ve assessed we can rely on legitimate interests.

PURPOSE	LAWFUL BASIS
To fulfil a query, request for services and/or administer our services	For the performance of a contract or agreement
To facilitate your attendance at one of our events or webinars or facilitate access to one of our online courses	For the performance of a contract or agreement
To maintain records of prospective, current and past clients and our suppliers	Our Legitimate Interests, which we have balanced with the interests of our clients, suppliers and business contacts
To contact you to ask if you might be interested in being a guest speaker, sponsoring one of our events or advertising on our website	Our Legitimate Interests, which we have balanced with the interests of our clients, suppliers and business contacts
To contact you at your business email address about our events, reports, topical articles and services	Our Legitimate Interests, which we have balanced with the interests of our clients, suppliers and business contacts
To send email newsletters to you, if you have signed up via our website	Your consent
To send you feedback surveys	Our Legitimate Interests, which we have balanced with your interests.  We’ll always provide an opportunity to opt out.

Knowing your data rights

Under the EU data privacy laws, you have a right to request access to, change or object to processing of your personal data. You can ask us to provide you with the data we hold about you, and if you want to, for us to delete it.

Our promise to you

We will take steps to protect your personal data against loss or theft, as well as from unauthorised access, disclosure, copying, use or modification, we may revise or supplement our Data Protection Notice from time to time to reflect any changes in our business, law, markets or the introduction of any new technology. Should you have any questions, requests or concerns relating to your personal data privacy or the information in this document please contact our Data Protection Officer on 01423 707100 or [email protected].

Use of Cookies

This website uses cookies to better the users experience while visiting the website. As required by legislation, where applicable this website uses a cookie control system, allowing the user to give explicit permission or to deny the use of /saving of cookies on their computer / device. What are cookies? Cookies are small files saved to users’ computer’s hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website. Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors or use the cookie control system if available upon their first visit

Website Visitor Tracking

This website uses tracking software to monitor its visitors to better understand how they use it. The software will save a cookie to your computer’s hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information.

Adverts and Sponsored Links

This website may contain sponsored links and adverts. These will typically be served through our advertising partners, to whom may have detailed privacy policies relating directly to the adverts they serve. Clicking on any such adverts will send you to the advertisers’ website through a referral program which may use cookies and will track the number of referrals sent from this website. This may include the use of cookies which may in turn be saved on your computer’s hard drive. Users should therefore note they click on sponsored external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned. Where we have clearly stated and made you aware of the fact, and where you have given your express permission, we may use your details to send you products/services information through a mailing list system. This is done in accordance with the regulations named in ‘The policy’ above.

Email Mailing List & Marketing Messages

We operate an email mailing list program, used to inform subscribers about products, services and/or news we supply/publish. Users can subscribe through an online automated process where they have given their explicit permission. Subscriber personal details are collected, processed, managed and stored in accordance with the regulations named in ‘The policy’ above. Subscribers can unsubscribe at any time through an automated online service, or if not available, other means as detailed in the footer of sent marketing messages. The type and content of marketing messages subscribers receive, and if it may contain third party content, is clearly outlined at the point of subscription. Email marketing messages may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of subscriber data relating to engagement, geographic, demographics and already stored subscriber data.

External Website Links & Third Parties

Although we only look to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website. Shortened URL’s; URL shortening is a technique used on the web to shorten URL’s (Uniform Resource Locators) to something substantially shorter. This technique is especially used in social media. Users should take caution before clicking on shortened URL links and verify their authenticity before proceeding. We cannot guarantee or verify the contents of any externally linked website despite our best efforts. Users should therefore note they click on external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.